Managing Marketing in the Hospitality and Tourism Industry
Learn the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.
- Length: 6 weeks
- Effort: 6-8 hours/week
- Price: FREE
Add a Verified Certificate for $150
- Institution: HKPolyUx
- Subject: Business & Management
- Level: Intermediate
- Languages: English
- Video Transcripts: English, Simlified Chinese
- URL: https://www.edx.org/course/managing-marketing-hospitality-tourism-hkpolyux-htm534x
Learn how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.